Why give valuable real estate to stock photos on your website?!! Social Media is saturated with in-authenticity.
People want to see YOU, your team, your products and process. Stock photos are inexpensive, yes, but they lack the genuine connection your customers are craving!
However, the biggest risk when using stock photos is this: What if your competitor used the same stock image your business used for a Facebook ad?!!
Also, using stock photos can make people wonder: "What are they hiding?" Customers want to connect with real people, real products, and real experiences. Authenticity builds trust, and trust is the foundation of strong customer relationships.
Bottom line…your business is unique – so why settle for stock photos that anyone can buy? Show off your personality, your products, and your brand story with photos that are as one-of-a-kind as you are.